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I think a flexible attitude to charging is the best. Some jobs are best charged for the job (lawn cutting for example) but others are just best done by the hour.
For example we have one garden where it is hugely difficult to maintain due to a long standing weed issue etc - if charged by the job it would be impossible to put a realistic price to it. It's 5 mins from home, no petrol machinery needed and so we can make money at a comparatively low rate.
Good luck to all of you who can effectively charge £17.50 ph plus - no way on this planet you could charge it round here. No one will pay it! We are considered 'top end'.
Permalink Reply by Cesare Harradine on June 24, 2010 at 22:37 

An interesting perspective on this is how people perceive the rate we charge - I have no tried fixed price on two jobs, and on each we have won the job. We took over today from the previous H/rate gardener (who had made a pigs ear to put it bluntly, including striming the bark off everything he could).
We now know that he charged £11 an hour, and spent 4 hours a week on site as its a rather complex planting layout. We've quoted £42.50 and with two people it took 2 hours to tidy over completley - ongoing its 1 hour (2 manhours). This still works out cheaper, yet from the conversations we've had, its clear if we had mentioned a £15 - £20 hourly rate, we wouldnt of even been invited to quote.

Old gardener 4 X £11 = £44 pound for himself.
You = 2 x 2 hrs = 4 hrs for £42.50 (for two of you)
Too cheap.
David Cox said:An interesting perspective on this is how people perceive the rate we charge - I have no tried fixed price on two jobs, and on each we have won the job. We took over today from the previous H/rate gardener (who had made a pigs ear to put it bluntly, including striming the bark off everything he could).
We now know that he charged £11 an hour, and spent 4 hours a week on site as its a rather complex planting layout. We've quoted £42.50 and with two people it took 2 hours to tidy over completley - ongoing its 1 hour (2 manhours). This still works out cheaper, yet from the conversations we've had, its clear if we had mentioned a £15 - £20 hourly rate, we wouldnt of even been invited to quote.

Am I charging enough? No I'm Bl**dy not!!!
Permalink Reply by Rob Glassborow on June 25, 2010 at 8:22 © 2013 Landscape Juice ® Limited - Registered in England 08356644
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